NEWSNews

2023.5.29[Event]

6/3 (Sat) "Rethink PROJECT" "Hiroeba Machi ga Suki ni Naru Undou" will be implemented at the Yokohama FM match!

On June 3rd (Sat), 2023, as part of the "2nd AO-AKA STREET" event held during the 16th round of the Meiji Yasuda J1 League against Yokohama F. Marinos (kickoff at 3:00 PM/Ajinomoto Stadium), JT Tokyo Branch will be implementing a citizen-participatory cleaning activity, "Hiroeba Machi ga Suki ni Naru Undou," as part of the "Rethink PROJECT" initiative to address local issues.



※November 5, 2022 (Saturday) Event at AO-AKA STREET



□Implementation details
The "Hiroeba Machi ga Suki ni Naru Undou" (Clean Up and Love Your City Movement) is a clean-up activity that is carried out with citizens at events and other gatherings across the country, with the hope of fostering a "no waste" mindset through the experience of "picking up".
Since the start of May 2004, over 1.95 million people (as of December 2022) have participated nationwide in Japan.



□Implementation Time
11:00~15:00
※Reception will end at 14:00
※There may be cancellations in case of rainy weather.



□Venue
"2nd AO-AKA STREET" Venue Surroundings

[Reception]
Tobitakyu Station North Exit Rotary Special Tent

[Collection]
Stadium Street and Pedestrian Bridge Front Temporary Tent



How to Participate
[Registration]
11:00-14:00 (scheduled)
Please come to the special tent at Tobitakyu Station North Exit Rotary. There are no dress code restrictions.
We will provide you with the garbage bags and tongs necessary for the cleaning activity.

[Participation]
AO-AKA STREET venue area, please help us with garbage collection.
Feel free to join us while enjoying AO-AKA STREET.

[Collection]
Please bring garbage bags and tongs to the temporary tent in front of Stadium Street and the pedestrian bridge.
Please separate the garbage and dispose of it in the designated garbage bin located in the tent. Please return the tongs after cleaning them for reuse.

"Hiro Machi" or "Hiroba Machi" is a movement called "Hiroeba Machi ga Suki ni Naru Undou" (meaning "If you widen your horizons, you will come to love your town") and there are no participation requirements. Please feel free to join us in "Hiro Machi", where small activities lead to great results.


◇Q&A
https://www.jti.co.jp/coexistence/manners/hiromachi/join/03/index.html



□ About "Rethink PROJECT"
"Rethink PROJECT" is a general term for JT's contribution activities to local communities based on partnerships. With the keyword "Rethink = changing perspectives and thinking about things," we utilize unique perspectives and ways of thinking to create a "new tomorrow" together with our partners, and this is a project that addresses social issues.
◇Website
https://www.rethink-pjt.jp/

◇Twitter
https://twitter.com/RethinkPJT